Australian wine brand Tread Softly has demonstrated its commitment to sustainability, utilising new bottles made from 15 per cent lighter glass, helping to reduce its carbon footprint and minimise overall product impact on the environment.
“With less material being used, the wines are 55 grams lighter per bottle and 42kg lighter per pallet, requiring less fuel whether transported by truck or ship. By using less glass, the brand is also able to reduce the energy used to produce a bottle – another positive step towards reducing CO2 emissions,” says Michelle Buzza from Tread Softly’s bottling partner Sanector.
The repackaging follows the news that Tread Softly has celebrated its two-millionth tree planted in support of Australian land restoration through its give-back project with Carbon Neutral.
Tread Softly’s lighter, more eco-friendly bottles have begun rolling out across the full range.